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RX COMMUNICATIONS GROUP RECEIVES INDUSTRY RECOGNITION FOR CROSS-BORDER INVESTOR RELATIONS PROGRAM

FOR INQUIRIES CONTACT

Pete Holmberg, Vice President Media Relations
Rx Communications Group, LLC
917-322-2164
pholmberg@rxir.com

FOR IMMEDIATE RELEASE

RX COMMUNICATIONS GROUP RECEIVES INDUSTRY RECOGNITION FOR CROSS-BORDER INVESTOR RELATIONS PROGRAM

SABRE Award Nomination Represents Third Industry Nod For Healthcare-Focused Financial Communications Firm

NEW YORK, NY, APRIL 17, 2003 – Rx Communications Group, LLC, a financial communications firm specializing in the life science and healthcare industries, today announced that the firm has been nominated for a Silver SABRE (Superior Achievement in Branding and Reputation) Award for excellence on behalf of its work for Switzerland-based client Syngenta AG (NYSE: SYT). The SABRE Awards, administered by The Holmes Report, a widely respected trade journal of the public relations industry, recognize programs that exemplify the highest standards of innovation, integrity, and effectiveness. Rx Communications Group’s work on behalf of Syngenta has focused on building the company’s North American investor base.


Commenting on the nomination, Rhonda Chiger, co-President of Rx Communications Group, noted, “We are honored to have been considered for this prestigious industry award. We have worked hard over the past two years to heighten awareness and understanding of Syngenta’s story among the U.S. investment community and have been highly successful at doing so. In fact, since our relationship with Syngenta began, we have more than doubled the company’s institutional shareholder base and improved trading volume for the company’s ADS’.”

In addition to this nomination, during 2003, Rx Communications Group has won an Honorable Mention Award as part of the 2002 Magellan Awards Publicity Campaign Competition, sponsored by the LACP (League of American Communications Professionals); and was selected as a finalist by PR Week for Boutique PR Agency of the Year.

Melody A. Carey, co-President of Rx Communications Group, stated, “The nomination from The Holmes Report is yet another validation of the exceptional skills that Rx Communications’ high-level counselors bring to the table on behalf of our clients. Having started the company two and a half years ago, we are delighted to have received recognition this year from several of the industry’s most well respected organizations.”

Rx Communications Group, LLC is a financial communications firm specializing in the life science and healthcare industries. Rx provides investor relations, media relations and corporate communications counsel to private and public companies, worldwide. The firm designs, implements and manages full-service programs, and handles transaction-oriented assignments. Rx executives are well versed in IPOs, secondary offerings, PIPEs, venture rounds and mergers and acquisitions. RxIR USAŇ is a service of Rx Communications geared toward non-U.S. listed public foreign companies seeking to reach U.S. investors. For more information about Rx Communications, visit the company’s website at http://www.RxIR.com.


   
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